Brian Bird is new to the Fort Worth City Council. He represents Southwest Fort Worth and recently made a recommendation to try and boost the national profile of the city in hopes of gaining interest from Fortune 500 companies seeking to relocate or build new operations. His suggestion? Remove the longhorn from the city’s logo.
It’s safe to say that right now Mr. Bird is not the most popular City Councilperson in Fort Worth. NBC DFW took a quick online poll which was spread around Facebook by Fort Worth residents and pages like “Fort Worth: Better Side of the Metroplex”. The response was resounding, 94% of those who voted rejected the idea of removing the longhorn in hopes of appeasing Fortune 500 companies and getting them to move their businesses here.
Fort Worth is home to the the headquarters for American Airlines and D.R. Horton from the Fortune 500 list and to several other companies such as XTO Energy, Cash America International, BNSF Railway, GM Financial, Galderma, Niagra Conservation Corporation, Pier 1 Imports – and we recently got a huge coup when Facebook built their newest data center here.
See the original Facebook post by NBC DFW here: Vote on Fort Worth Logo Change